APIVITA My Color Elixir 7.0 Permanent Hair Color

How to use:

Preparation:

Wear gloves and protect your clothes with a towel;
Mix the color cream with the color developer in a 1:1.5 ratio and shake well until smooth;
Apply to dry hair immediately after mixing.
First-time Application or if You Haven’t Dyed Your Hair in 3 Months:

Apply the mixture evenly from roots to ends;
Leave on for 30 minutes (or 40 minutes for stubborn greys);
Rinse thoroughly and apply the post-color conditioner for 3 minutes, then rinse again.
Root Touch-Up Application:

Apply the mixture to the roots and leave for 30 minutes;
If needed, apply the remaining product to the lengths and ends for the last 10 minutes;
Rinse thoroughly and condition as above.

Characteristics:

- Color: Blonde (7.0);
- Coverage: Full gray coverage in one application;
- Texture: Creamy and non-drip for precise and easy application;
- Fragrance: Pleasant and mild;
- Sustainable Packaging: Fully recyclable FSC-certified external packaging, recyclable tubes, bottles, and gloves;
- Formulated Without: Ammonia, PPD, resorcinol, alcohol, silicones, parabens, mineral oil, SLS, and phenoxyethanol.

Argan Oil, Avocado Oil, and Olive Oil: These precious oils deeply nourish and repair the hair, protecting it from damage and breakage during and after coloring;
Hyaluronic Acid: Replenishes moisture for hydrated, elastic, and healthy-looking hair;
Honey Extract: Softens and soothes both the hair and scalp for a smooth finish;
Organic Olive Oil: Enhances shine and prevents split ends;
Rosemary Extract: Provides antioxidant protection to strengthen and rejuvenate hair.

Permanent Hair Color Cream INCI: Aqua (Water), Laureth-3, Cetearyl Alcohol, Laureth-4, Polysorbate 80, Ethanolamine, Glycol Distearate, Sorbitan Stearate, Sodium C14-16 Olefin Sulfonate, Aminomethyl Propanol, Cocamidopropyl Betaine, Glycerin, Glyceryl Stearate SE, Cocos Nucifera (Coconut) Oil, Glyceryl Isostearate, Oleic Acid, Stearic Acid, Sorbitan Oleate, PEG-40 Hydrogenated Castor Oil, Polyquaternium-22, Hydrogenated Castor Oil, Ceteareth-20, Taurine, Palmitic Acid, Xylitol, Sodium Sulfite, Sodium Hydrosulfite, Cera Alba (Beeswax), Lecithin, Tetrasodium EDTA, Ceteareth-33, Erythorbic Acid, Linum Usitatissimum (Linseed) Seed Extract*, Argania Spinosa (Argan) Kernel Oil*, Olea Europaea (Olive) Fruit Oil*, Persea Gratissima (Avocado) Oil*, Helianthus Annuus (Sunflower) Seed Oil*, Mel (Honey) Extract*, Rosmarinus Officinalis (Rosemary) Leaf Extract*, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Parfum (Fragrance), Phenyl Methyl Pyrazolone, P-Methylaminophenol Sulfate, M-Aminophenol, 2,4-Diaminophenoxyethanol Sulfate, 4-Chlororesorcinol, 2-Methylresorcinol, Toluene-2,5-Diamine Sulfate.
*Ingredients from organic farming.

We offer fast and reliable shipping for all our clothing items. Orders are processed within 1-2 business days and shipped via standard delivery, which typically takes 1-3 business days.

Express shipping options are also available at checkout for an additional fee, ensuring your fashion essentials arrive even sooner. Enjoy free shipping on orders over 50€. For any questions regarding your order, please contact our customer service team for assistance.

Provided the conditions in our refund policy have been met, refunds will be processed using the original form of payment.

You have 15 days from the delivery date to initiate a return. Items must be unopened, unused, and in their original packaging with all seals intact. Damaged or faulty items due to transit can also be returned. Products purchased during promotions, opened or used items, or those outside the 15-day period are non-returnable.

Please note that delivery costs will be excluded from the refund unless goods are returned in accordance with your statutory rights (e.g. they are faulty or not as ordered).
Contact our Kiwi Customer Care Team at info@life.kiwi with your order number, item details, and reason for return. Return shipping costs are the customer's responsibility unless items are damaged, faulty, or incorrect. Please use tracked shipping and follow instructions to avoid customs fees.

Refunds will be processed within 7 working days after the returned items are received.

Delivery costs are excluded unless the return meets statutory rights.